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CTIA Day One. The Stuff

Today I want to tell you about some of the more interesting small and/or interesting companies exhibiting here.

Scosche. Scosche is a12 Volt specialty company who in the last few years invested heavily into cell phone accessory market. At the show they had a Bluetooth kit working through a 3.5 mm jack in your car radio (a.k.a. Aux In) and a portable charger. The Bluetooth kit looks like a mic sticking out of your radio and supports A2DP for music streaming. Of course, A2DP music is not very high quality and if you are listening to FM or a CD you’ll have to switch to Aux and then back, which makes this product original, but not too convenient, especially when the MSRP of $79.99 is taken into consideration. For this kind of money a lot of better products could be purchased in our opinion. Another product was a phone holder for the car which uses a gel like sticky substance to hold your phone in place. Not only that, the same material is used in suction cup which now can attach not only to glass, but to plastics and even grainy surfaces. No more spitting into the cup.

SafeDriving Systems introduced a system for safe driving. Once deployed, it will prevent any use of a cell phone in a car. Although I was able to figure out how to fool the system very fast, I was assured that the solution will be designed immediately, so loving fathers and fleet managers can sleep well.

Spb Software tries to sell its mobile TV product to the US carriers. I do not know how successful they will be, but it looked very impressive at the stand. Of course, a carrier product has to be developed for multiple platforms and this is one of the challenges.

Got2b Wireless announced a Bluetooth kit for sun visor use. While the kit itself is OK, it is the Got2b Voice service that makes company’s products stand out – it will read you out your emails and allows answering them by dictating by voice, to compose text messages and even post on Facebook or Twitter right from your car without taking eyes of the road or hands of the wheel.

Wrapsol is a family of film phones protectors, featuring a unique design allowing wrapping the film around the phone corners. Another unique feature is the price - $24.99 retail for a single film.

Powermat continues to develop inductive charging. To make it easier for the users, the company began to manufacture phone batteries of various sizes to work with their charges. Batteries run $39.99 in addition to the mat, so if you have three devices to charge this will cost you $120 in batteries alone. I don’t know about you, but I will keep on plugging that cord and loosing precious calories while doing it.

Kempler & Strauss – I made an effort to pass by their booth today. I wanted to get you to see the real gold geek watch and the Bluetooth headset that can be ordered with it. I was not joking, see!

And last, but not least – take a look at what horrible, horrible pictures we have to look at here! Pretty girls in short skirts, what does the world come to!

Michael Savuskan (msav@mobile-review.com)

Published — 25 March 2010

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