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Friday 17 September 2010
European Networks Planning Their Own OS?
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Author: Ivanov Konstantin Source: Electricpig Translation by: Paul Smith
Microsoft has brought out its app development guidelines and like Apple there is a focus on family friendly content. In particular violent and sexual content is a big no no and they are pretty specific about what that entails:
"Sex/Nudity - Images that are sexually suggestive or provocative (eg sexually provocative touching, bondage, masturbation); provocative images that reveal nipples, genitals, buttocks, or pubic hair. Content that a reasonable person would consider to be adult or borderline adult content (images, text, or audio."
Yes they really do say 'pubic hair', 'bondage' and 'nipples'.
Violent content doesn't fare any better with the guidelines stating that the following won't be permitted:
"... realistic or gratuitous violence, including depictions of ... decapitation, impaling, blood splatter/blood spurting/blood pooling ... guns/weapons pointed towards user/audience."
I didn't realise that depictions of decapitations and impalments were such a big problem for app stores. Looks like there will be no graphic novel version of the story of Vlad the Impaler then!
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Author: Irina Turina Source: IntoMobile Translation by: Paul Smith
Microsoft has gone on the record as saying that they aren't planning on their own handset any time soon. The comments came from CFO of mobile communication Tivanka Ellawala during a conference call: "We are in the software business nd that is where our business will be focused". The move isn't all that surprising really given Microsoft's failure with their much publicised Kin devices. That little venture pretty much crashed and burned before it had even gotten off the ground and reportedly cost Redmond a not very cool $240 million.
Contrast this with other companies in the smartphone space who are increasingly taking on both hardware and software roles. Most famously of course there is Apple, but even HTC is paying more attention to their UI and related services these days. Microsoft then is going in the opposite direction and it is in the fact the exact same direction they took with regards to the desktop computer market back in the 80s and 90s.
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